VU Hub

From Barbie Caps to SpongeBob SquarePants and PAW Patrol reversible bucket hats, embrace the sun in style this summer and discover our sun hat collection!

From Barbie's outfits to the complexities of being a woman in today's society, we've had the time of our lives visiting Barbie Land on the big screen and here's what we thought of the new Barbie movie!

Hi Barbie, want to see our new collection? Featuring new styles including daywear, swimwear and our exclusive print on demand tees. We can't wait to head to Barbie Land in our new looks!

Hi Barbie! Calling all Barbie lovers! Are you ready for the biggest movie moment of the year? We certainly are! From Daywear + nightwear to swimwear pieces, celebrate all things Barbie with our exclusive Barbie collection!

From Pikachu and Bluey, to the icon that is Barbie, get ready for a splash-tastic adventure with our collection of kids towel ponchos!

From Disney and Marvel to Pokemon and Sonic The Hedgehog, whether your little ones are heading back to school or off out on a family adventure, we've got your back with our brand new backpack sets! 

From travelling in style with our character suitcases or diving in the deep end with our swimwear collection, nothing beats a treasure trove of new summer goodies to get you set for your next adventure!

If you're like us and get excited over the thought of a new pair of PJs to lounge around in, we've got NEW for you! Check out our new arrivals for the month of May..

It’s time to take flight and hop on board with our new suitcase collection - perfect for any adventure!