VU Hub

Be the ultimate Barbie girl in a Barbie world or take Pusheen on your next adventure with our brand new furry backpacks and makeup bags!

From the practical to cute, our top picks go beyond the usual chocolate and flowers. So whether they love Barbie, Pusheen, or just love being cosy, we've got you covered this Valentine's Day!

Celebrate hoodie season in style with our new range of licensed hoodies, featuring favorites like Sonic the Hedgehog, Spongebob SquarePants, Nick 90s, and Pusheen!

From Barbie Caps to SpongeBob SquarePants and PAW Patrol reversible bucket hats, embrace the sun in style this summer and discover our sun hat collection!

If you're like us and get excited over the thought of a new pair of PJs to lounge around in, we've got NEW for you! Check out our new arrivals for the month of May..

From fun egg-sized suitcases for kids to PAW Patrol 3D ears character hoodies, say hello to our new arrivals for the month of March!

From sleepwear to clothing + accessories, here are our favourite Pusheen items to make your life a whole lot cuter!

Hello 2023 and hello new products! From tees and pyjamas, hat and glove sets and new Paw Patrol goodies, here are just a few of some of our new products to celebrate the new year!

From character onesies and VUddies (blanket hoodies) to slippers and pyjamas, your last minute Christmas shopping just got easier with our last minute Christmas gift guide!